Bloggers We Love: Annie Atkinson of She’s in the Glow

by Maddy Gilson, Contributing Writer


Introducing the online beauty devotee, Annie Atkinson, creator of She’s In The Glow—All things Beauté. Launched in 2012, this blog remains a go-to source for the latest scoop on makeup trends and beauty products. First created as a way for Atkinson to document what inspires her, the blog now remains a place for her to share recommendations and personal beauty advice. The exclusive interviews, coverage from backstage at fashion shows, and superb photography make this the ultimate blog for beauty mavens.


Dubbed as the “makeup minimalist” Atkinson’s claim to fame is the ability to transform dull skin to glowing perfection. The minimalist approach has followed Atkinson since her teenage days when her father begged her to avoid the excessive makeup route. As an adult, her resume includes positions ranging from a stylist for Michael Kors to working in the realm of beauty marketing at Chanel Beautè and Fragrance. Currently Atkinson is also a contributor for the renowned fashion site Refinery 29. With much expertise and familiarity in the industry, it’s safe to say Atkinson knows exactly what she’s doing.


 One of the key reasons this blog stands out from the rest is the detailed interviews. Every so often a “glow girl” is featured, sharing everything from her favorite products to how she landed her dream job. Notable icons in this section include French beauty idol, Nadia Josse; Tata Harper, founder of Tata Harper Skincare; and Samantha Shaw, the Director of Global Communications and Fashion Relations for Bumble and Bumble. These ladies have endless amounts of tips and secrets to share, making this site a wonderful place to pick up a new trick or special product.


Featured on Refinery 29’s “Future Favorites: 9 New Beauty Blogs Worth Bookmarking,” Atkinson’s personal beauty blog is most definitely worth a visit.

Click through the gallery to see more images from She’s in the Glow.

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Categories: Beauty, Bloggers We Love, Columns, Fashion


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